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Email Marketing Features

AB Testing, Auto-Responders, Customer Surveys, Drip Campaigns, List Management, Reporting/Analytics, Subscriber Management, Template Management

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Founded by Jonathan Bull in 2014, EmailOctopus is an email marketing software that has its headquarters in London, England. Being an email-smart brand is simpler and more economical than ever thanks to features like campaign analytics views, detailed subscriber interactions, and powerful integrations with Shopify, Gravity Forms, and WordPress. Anyone with an audience can use EmailOctopus as an economical and simple email marketing tool.

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A low-cost email marketing platform called EmailOctopus provides straightforward yet effective tools for expanding and engaging an audience. Users can design appealing email campaigns, develop email drip sequences, and combine their mailing lists with unique landing pages and signup forms. The low-cost email marketing platform EmailOctopus offers the crucial capabilities that organizations and individual producers require to expand their mailing lists and engage their audiences. It is possible to create both straightforward plain text emails and HTML-rich emails using the user-friendly email editor.

Features

  • Send customized messages to particular subscriber groups.
  • Using pop-up forms to increase the number of visitors who become subscribers, marketers can embed bespoke forms into their existing websites using EmailOctopus.
  • The platform enables administrators to send emails to contacts depending on gender, age, geography, and other preferences as well as categorize and store subscriber data in a repository.
  • By campaign activity, contacts can potentially be divided into groups.
  • Managers can also learn more about the effectiveness of campaigns by monitoring the open, click, and bounce rates through reports and analytics.

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