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Web Analytics Features

Campaign Management, Conversion Tracking, Goal Setting / Tracking, Pageview Tracking, Referral Tracking, Site Search Tracking, Time on Site Tracking, User Interaction Tracking


Heap was founded by Matin Movassate in 2013 and has its headquarters in San Francisco, California. Heap is the top platform for digital insights that combines quantitative and qualitative data for a complete picture of your customer experience. You can see, comprehend, and respond to every action your users take using Heap.

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Heap is a platform for digital insights that enable quick-thinking digital teams to comprehend and enhance digital experiences. Heap is the only tool that guides the changes that will have the biggest positive effects on your company once it displays every user action on your product or website. Heap enables you to instantly identify the most crucial digital data that will speed up your organization. Heap eliminates the tedious aspects of product analytics.


  • You can swiftly identify the most important insights and take action with confidence because of Heap’s comprehensive dataset, natively integrated data science, and qualitative analytics.
  • Heap automatically gathers all the information about your clients when they visit your website.
  • Your digital dataset is searched by Heap’s potent data science layer to identify the actions and events that have the biggest effects on your online experience.
  • Its easy-to-use visualization tools and low-code platform enable teams and people to find the insights they require with little assistance from analysts or developers.

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